7 most useful resources for mobile app marketing

Success is not a home of single wall; it is made up of many walls, pillars, colours, etc. Same as your marketing campaign which is built up with many efforts, skills, creativity, data, channels, core values, resources, etc.  Agreed or not. With the hoards of resources, chances are more to miss something really important. It may be something which takes your app to the height of success.

To sharpen your memory power, we have collected 7 extremely important and essential resources for your mobile app marketing campaign.

1. Strategies to Multiply Your App Downloads

   By following the 5 simple steps given below, you can easily double your app downloads.
   
   • Export your LinkedIn connections to increase your app downloads.
   • Prepare an email signature with name, designation, company and other contact details to get recognized easily.
   • Make your holiday sales more attractive
   • Start writing articles and distribute them to users via news, social media or other advertisement channels.
   • Submit your app to supportive networks like Hacker news and Product Hunt.

2. Powerful Channels of App Marketing

   Below given are the top 3 channels of app marketing. Most of the app marketers use these channels to get started with.
   
   • Content Marketing
   • Paid Advertising
   • Viral Loops (Word of Mouth)

3. Top 3 Social Networks to Drive Engagement

   App marketers claim that most of their audience pass their days in scrolling on these top social networking sites. You can spread your marketing material like content, images, videos, etc., here easily.
   
   • Facebook 
   • Twitter
   • LinkedIn

4. Top 6 Ways to Influence Users for App Downloads

   • Create a Blog
   • Write Blogs for other Industries Relevant to Your App
   • Create Posts for Slideshare
   • Participate in Quora Discussions
   • Post Actively on Various Social Media Channels
   • Get Feedback from App Users

5. Creative Methods to Promote Your App at Zero Cost

   App marketing is also possible at zero budgets. It takes time to show results, but it really works. You can follow the below methods as a part of your free app marketing campaign.
   
   • A Website
   • A Blog
   • Share Your Content
   • Create a Video of App and Share it
   • Press Release
   • Review Your App on Various App Review Websites
   • Collect Emails, Send them App Updates, Contents, Videos, etc.
   • Post Visual Content of App on Pinterest
   • Create a Group on Facebook
   • Integrate Social Sharing Buttons Within Your App
   • Offer Promotional Pricing

6. Tactics to Push Users to Market Your App

   How to search for new users who are not in contact with us by any means? New users are there in contact with old users, so why not to push old users to call on new users for app downloads.
   
   • Referral Program: Give some rewards to your existing customers if they refer your app to their connections. 
   • Incentives: Provide incentive to your users who like, share and refer your app on Facebook, twitter, and other social networks. 
   • Viral Content: Create an app relevant content that your users love to share with their friends and other community. 
   • Excellent Customer Service: Customer service is a key to unlock the door towards the new customers. If existing customers are impressed with your customer service, they will definitely share the same with their connections.

7. Essential Resources for your Landing Page

   There are some resources which are considered as extremely important for any kind of landing page.
   
   • Headline
   • Summary
   • Image of App
   • Video of App
   • App Download Link
   • Recent Articles

With the help of some smart app marketing ways, you can easily influence users to download your app, but keeping them engaged with the app is quite difficult. It depends on the app whether it serves the users’ needs or not.