It is easier to make an app, at the same time it is extremely tough to market it and achieve a great success. Today, with millions of apps available in each store, getting the visibility and downloads of our app is a back-breaking task where the guarantee of success is not sure.
Marketing an app is not only about attracting users to download it. It is about gaining feedback from users concerned with their thoughts, experience, and suggestions for the app. It is also about notifying their behaviour when they are busy with the app. All these resources will gather you a set of users’ insights which you can utilize to make necessary changes in your app.
Marketing an app is not only about attracting users to download it. It is about gaining feedback from users concerned with their thoughts, experience, and suggestions for the app. It is also about notifying their behaviour when they are busy with the app. All these resources will gather you a set of users’ insights which you can utilize to make necessary changes in your app.
As simple it seems as hard it is to implement. Most of app marketers lose hope on the way when they are not meeting with expected results. They leave it before completion saying that they are far away from luck. But app success is not by luck, it is not by chance, it is by app concept, design, development and many other factors.
Well, we are not here to teach you some app designing tips or marketing tips to integrate in your app. We are here to make you think of what you should think before you jump deep without taking a torch to shed lights on the way of success.
Build a business not a hobby
Your business serves your products and services to customers. Your app is doing the same, it serves your products and services to users. So, you can say that an app is a business.
Some people make an app keeping in mind their business while some build it just as a part of their hobby or just an app that possesses great inspiring designs, but no concept at all.
Basically, we wanted to tell you that think like a businessman who is going to build a business on app. Treating your app like this will take you and your app too far and too wide with tremendous opportunities of income. Ok now, if you are thinking your app is your business, you must think like what you should do to put the boat of your business on the water and keep it going.
Start your journey with a small boat. It means build a prototype of your app to validate your idea. Prefer a small amount of investment on your app with basic functions. Analyse the number of users redirect to your app, download it and use it for some time or more. Then start gaining insights of users about your app. Whether they like it or not or they need any further development. Analytics and other tools will help you for the same.
Some people make an app keeping in mind their business while some build it just as a part of their hobby or just an app that possesses great inspiring designs, but no concept at all.
Basically, we wanted to tell you that think like a businessman who is going to build a business on app. Treating your app like this will take you and your app too far and too wide with tremendous opportunities of income. Ok now, if you are thinking your app is your business, you must think like what you should do to put the boat of your business on the water and keep it going.
Start your journey with a small boat. It means build a prototype of your app to validate your idea. Prefer a small amount of investment on your app with basic functions. Analyse the number of users redirect to your app, download it and use it for some time or more. Then start gaining insights of users about your app. Whether they like it or not or they need any further development. Analytics and other tools will help you for the same.
Don’t Think That There is no Tomorrow
Many app makers built the app and leave it on the app store, thinking that users will come from their own if they are interested. They don’t prefer to go for any further efforts like mobile app marketing or anything. Their thoughts are like there is no tomorrow.
Do you really think that there are chances of a single app to get discovered in already available millions of apps? No, not at all. As we discussed in our first tip: don’t think that you are building an app, think that you are building your business. A businessman never leaves his business to be served automatically among the users. Develop your thinking in this way, so you will never ever dare to leave your app and its success on luck or on your users.
In summary, stick the thought in your mind: if you are not ready to put extra hours and efforts in your app, your app is not ready to reach the success. Successful apps are the result of effective efforts of entrepreneurs.
Do you really think that there are chances of a single app to get discovered in already available millions of apps? No, not at all. As we discussed in our first tip: don’t think that you are building an app, think that you are building your business. A businessman never leaves his business to be served automatically among the users. Develop your thinking in this way, so you will never ever dare to leave your app and its success on luck or on your users.
In summary, stick the thought in your mind: if you are not ready to put extra hours and efforts in your app, your app is not ready to reach the success. Successful apps are the result of effective efforts of entrepreneurs.
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