Earlier, it was only analytics helping marketers to know about their app marketing strategies up to certain extent. But now, plenty of data entered the market that includes analytics of everything including What, when and where. Downloads, clicks, ratings, reviews, landings, user behaviour – it includes all.
The days are gone when downloads and ratings were the only methods to measure app’s success. Now, the success factor relies...
9 Dec 2015
1 Dec 2015
4 Tweet Hacks – Smart Way of Mobile App Promotion

You might be wondering how 140 tweet characters only can work smartly for mobile app promotion? Initially Twitter started as a SMS based service – generally SMS has limits of 160 characters. So, Twitter thought to limit its tweets up to 140 characters and keep 20 characters aside for username. This is the true and technical reason behind 140 characters limit. But later, the technique became the key reason of Twitter’s success because...
23 Oct 2015
5 ways Mobile marketing makes social media more effective

Mobile technology has mingled our lives with social media sites in such a way that it’s unthinkable to go-on without mobile a single day. More difficult than this is thinking our life without social media networks where we hang out with friends, finding jobs, creating professional networks, and doing many more things to pass our day with activeness.
Social media was there before the existence of smartphone era, but we all agree that...
1 Oct 2015
5 Superb Ways to Raise Your App Engagement within 24 Hours

App user engagement = time spent by user on app + major actions performed within app.
The goal of app marketers is to make users’ spend maximum time with app and perform as many actions as they can. They fulfill this goal with various strategies among which social media is the popular one followed since years.
We all are aware of the fact that none of the strategy is compelling enough to raise an app engagement level...
11 Aug 2015
In-App SEO: A New Face of App Marketing

I think you took a big break from SEO stuff after entering to the world of app marketing. It’s the end now, you have to come back from that break and again adopt SEO to add it with your app marketing techniques. Don’t recall those old techniques as it is an SEO for apps not for websites. One thing that remains common is those scary updates that you have to bear again with your in-app SEO tactics. Here are glimpses of recent update affecting...
22 Jul 2015
8 Classy Tactics To Put a 5-Star Crown On Your App

App marketers don’t have time to look after at user ratings and the worse is: they don’t work hard to get 5 star ratings. For some marketers, getting 3.5 – 4 star ratings are enough to get ranks on app store. But let me remind you that first choice of users is the app that has 4.5 – 5 star ratings.User ratings can impress or depress prospective users. If user ratings are high, app has more chances to get a place in smartphone or if they...
2 Jul 2015
6 Tips to Create an Ultimate Mobile Game Marketing Strategy

If you are thinking that you have made a ground breaking mobile game and you don’t need any strategy to make it popular, make sure you are walking in a wrong direction with right resources. Mobile app marketing is must for every newly built or old app and mobile game. Marketing delivers the letter of your mobile game directly to users’ like a postman. If a mobile game doesn’t have any marketing strategy that means it is not exist. This...
1 Jun 2015
8 Quick Splits to Reach 1 Million App Downloads

The real party of app developers begin when their apps hit the 1 million downloads. As usual it’s easy said than done. Developers and app marketers struggle a lot to reach at this stage. From A to Z, they apply everything that can raise their app downloads. Their process takes much time than expected.
Don’t get panic as we have discovered some solutions to cut out your long term process and make your app reach 1 million downloads...
19 May 2015
Simple Tips to Kick-Start Your Apple Watch App Store Optimization Campaign

Currently 3000+ Apple watch apps are available there at app store. You can see that competition is low giving you a high chance to get ranks on your Apple watch app with a little time and effort investment. Apple Watch app store optimization will help your app achieve its deserving stage.
In this post, you will learn about initials steps to be taken towards the success of Apple Watch app store optimization.
A New App Store
As...
20 Apr 2015
You Need These Five Tools to Manage Your Users Reviews and Ratings

If you are an app marketer, it’s not a big deal for you to meet with hoards of pleased and upsetting reviews. Good reviews take your app up for a choice while bad reviews put it down making it avoidable when users are searching with similar keywords. You can enjoy the pleasure of good reviews, but you can’t manage the stress of bad ones. That’s why you need to learn managing good and bad reviews, so that your app shouldn’t be avoid just...
10 Apr 2015
6 Psychological Triggers to Boost Your App Engagement

No more app marketing books, I think you must start to read on books relevant to human psychology or human behaviour. Studies say that the key to success of any business is understanding psychology. And you are in business of app marketing where your daily schedule is applying activities to engage more and more app users. Where you are daily seeking for new tips to engage app users, why don’t you try a different approach starting...
23 Mar 2015
How Meerkat is Beneficial for App Marketers? 3 Ways to Explain

Meerkat is an app allowing users to live stream their videos
via Twitter. The app didn’t take much time to get popular in crowded app
market. Of course, if the app is useful enough, nobody can stop it to get popular
within such a short time.
Meerkat has taken its step towards app marketing world. And marketers are giving a warm welcome to
this new app. Currently, Meerkat is being experimented by number of Brands.
They are finding...
14 Mar 2015
Top 4 App Marketing Services Highly used by Mobile Game Developers

Why some mobile game developers get hoards of downloads and why some remain limited to 500-1000-10,000 downloads? Most of times, you will hear the common answer: they built better than you. If you believe it, then leave the ground and if you don’t believe it or still have confidence that your game app is competitive in front of others, then admit it that you don’t use powerful app marketing services to promote your app.
Do...
28 Feb 2015
How to Make a Video and Use it for App Marketing?

Normal
0
false
false
false
EN-IN
X-NONE
GU
A picture is worth a thousand words; imagine what it would be for a video. May be 10,000 words. You have your app, its screenshots, images, and contents. Now the time is to make a video of app and spread it throughout your connections.In this post, we have collected...
13 Feb 2015
The Art of Magnetizing App Users: 5 Basic Rules of Push Messaging

Push messaging is not a new phenomenon, but with the growing usage of mobile devices and mobile apps, push technology has grown to be an important channel for app marketers through which they can directly communicate and re-engage app users as many times as they want.
Push notifications can either increase the volume of app users or it can intensely irritate them if not applied precisely. At one end this technology is truly effective,...
9 Feb 2015
2 Things that Make Apps Super Successful

It is easier to make an app, at the same time it is extremely tough to market it and achieve a great success. Today, with millions of apps available in each store, getting the visibility and downloads of our app is a back-breaking task where the guarantee of success is not sure.
Marketing an app is not only about attracting users to download it. It is about gaining feedback from users concerned with their thoughts, experience, and suggestions...